Imported Japanese Drink Ramune Being Reexported to Foreign Markets
Ayane Matsuyama from The Mainichi:
It has been 171 years since ramune's precursor beverage arrived at Japan's shores with the U.S. Navy's "Black Ships" under Commodore Matthew Perry, who had come to force isolated Japan to open to trade. Now, it is Japanese ramune that is crossing oceans, perhaps promising to offset declining domestic demand, though serious challenges remain.
Classico Japan import, reexport strategy.